1. Creating powerful brands :
Author: Leslie De Chernatony and Malcolm McDonald
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Brand name products,Product management
Classification :
HD69
.
B7
D45
2003
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2. Creating powerful brands in consumer, service and industrial markets
Author: / Leslie de Chernatony and Malcolm McDonald
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Brand name products--Planning,Branding (Marketing)
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3. Creating powerful brands in consumer, service and industrial markets
Author: / Leslie De Chernatony, Malcolm McDonald
Library: Campus International Library of Kish University of Tehran (Hormozgan)
Subject: Brand name products--Planning,Branding (Marketing),English language - Textbooks for foreign speakers
Classification :
HD69
.
B7
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4. Key Account Management:Learning from Supplier and Customer Perspective
Author: Malcolm McDonald and Beth Rogers
Library: Library of Faculty of Management of Tehran University (Tehran)
Subject: Selling-Key accounts
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5. Key account management
Author: / Malcolm McDonald and Beth Rogers
Library: Ilam University Central Library (Ilam)
Subject: Selling, Key accounts,Marketing, Key accounts
Classification :
HF5438
.
8
.
M2K4
1999
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6. Key account management
Author: Diana Woodburn and Malcolm McDonald
Library: Library of Faculty of Management of Tehran University (Tehran)
Subject: Selling,Marketing
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7. Key account management
Author: / Malcolm McDonald and Diana Woodburn.
Library: Campus International Library of Kish University of Tehran (Hormozgan)
Subject: Selling--Key accounts.,Marketing--Key accounts.
Classification :
HF
5438
.
8
.
K48
M35
2007
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8. Key account management :
Author: Diana Woodburn and Malcolm McDonald
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Marketing-- Key accounts,Selling-- Key accounts
Classification :
HF5438
.
8
.
K48
M35
2011
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9. Malcolm McDonald on marketing planning
Author: / Malcolm McDonald
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Marketing--Planning,Marketing--Management
Classification :
HF
,
5415
.
13
,.
M369157
,
2008
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10. Malcolm McDonald on marketing planning : understanding marketing plans and strategy
Author: / Malcolm McDonald
Library: Campus International Library of Kish University of Tehran (Hormozgan)
Subject: Marketing--Planning,Marketing--Management,MATHEMATICS / Applied
Classification :
HF5415
.
13
.
M369157
2008
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11. Market segmentation :
Author: Malcolm McDonald and Ian Dunbar.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Market segmentation.,Segmentation du marché,Market segmentation.,Marktsegmentierung
Classification :
HF5415
.
127
.
M398
2004
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12. Market segmentation
Author: / Malcolm McDonald and Ian Dunbar
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Market segmentation.
Classification :
HF
,
5415
.
127
,.
M398
,
2004
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13. Market segmentation
Author: Malcolm McDonald and Ian Dunbar.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Market segmentation.
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14. Market segmentation:A Step-by-Step approach to creating Profitable market Segments
Author: Malcolm McDonald and Ian Dunbar
Library: Library of Faculty of Management of Tehran University (Tehran)
Subject: Market Segmentation
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15. Market segmentation: a step-by-step approach to creating of profitable market segments
Author: Malcolm mcDonald and Ian Dunbar
Library: Library of the Faculty of Economics University of Tehran (Tehran)
Subject: Market segmentation -- Management,New business enterpises
Classification :
HF
5415
.
127
.
M3M3
1995
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16. Market segmentation : how to do it, how to profit from it
Author: / Malcolm McDonald, Ian Dunbar
Library: Campus International Library of Kish University of Tehran (Hormozgan)
Subject: Market segmentation,Information technology - Management,Financial services industry - Data processing
Classification :
HF5415
.
127
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17. Market segmentation: how to do it, how to profit from it
Author: McDonald, Malcolm
Library: Central Library of Sharif University of Technology (Tehran)
Subject: ، Market segmentation
Classification :
HF
5415
.
127
.
M398
2004
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18. Marketing :
Author: Malcolm McDonald and Martin Christopher ; with Magrit Bass and contributions from Susan Baker and Simon Knox.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject:
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19. Marketing Plans for Services: A Complete Guide
Author: /Malcolm McDonald, Pennie Frow, Adrian Payne
Library: National Library and Archives of Islamic Republic of Iran (Tehran)
Subject:
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20. Marketing Strategies:New approaches,New Techiques
Author: edited by Malcolm McDonald
Library: Library of Faculty of Management of Tehran University (Tehran)
Subject: Marketing Research
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